Alegria
Client
Daydream Property Developments + CBRE
Year
2021
Discipline
Brand Strategy and Ideation. Identity and Campaign Design. Sales Office and Site Signage Design. Website Design
Joy Lives Here
Nestled between Currumbin and Tallebudgera Creek on the Gold Coast’s North Palm Beach, Alegria sets a new standard for exclusive beachfront living that connects you with the beauty of nature.
A celebration of beachfront living
Set on a sprawling 40-metres of beach frontage, this is the perfect place to listen to the crashing waves, soak up spectacular ocean views and feel the soft, warm sand between your toes
Shaped for the best view
The Alegria wordmark includes a custom typeface that reflects a modern coastal aesthetic. A soft fluid curve tapers toward the ends of the descenders, and a curved crossbar reflects the form of the building facade.
