Client
Keylin + Kinstone
Year
2021
Discipline
Brand Development, Illustration, Project Assets
A connected community integrating lifestyle, health, business and convenience.
Joint Venture partners Keylin and Kinstone Group are progressing plans to deliver Foxwell Coomera, a connected community, integrating lifestyle, health, business & convenience in the heart of the Northern Gold Coast growth corridor.
Candid moments and yoga poses
A true place-making destination development opportunity, the brand challenge was to communicate various themes in engaging ways. To do this, we created a series of illustrations that balance an appropriate confluence of ideas – shopping and family, health and community, using compelling stylistic characters in relatable situations.
Swooping swashes and round terminals
The Foxwell Coomera logo embodies strength and character to reflect the welcoming, shared public space and experience that the Development will offer. A bold typeface has been set to distinguish the depth of services and experiences within the Development while the scale of the swooping swashes and round terminals express a dynamic and confident wordmark.
