Villea
Client
Abadeen + CBRE
Year
2021
Discipline
Brand Strategy and Ideation. Identity and Campaign Design. Sales Office and Site Signage Design. Videography and Photography. Website Design and Build.
Follow the sun
With a premium North aspect and irreplaceable views East to the Pacific Coastline, North to Tallebudgera and the iconic Burleigh Headland, and South to Snapper Rocks, Villea Palm Beach is perfectly positioned to follow the sun. Watch as it rises and glistens over the ocean and winds down to the magnificent sunset hues over the Gold Coast Hinterland.
Sunrise to sunset
Our brief was to turn that physicality of place into a lifestyle mantra for Palm Beach. One about resting into the rhythms of your environment; just as the earth has rhythms, so does life – morning beach run, coffee downstairs, sunset by the pool.
Vibrant, contemporary, coastal
Villea’s look and feel reflect a modern coastal aesthetic. The ligatures within the logotype offer a sense of uniqueness inspired by the growth of plants and vines growing towards sunlight. The colour palette leads with palm green and mortar with complementary lilac and lemon which add a touch of boldness and vibrancy.
